We are the first Italian fine wine agency in South-East Asia, rooted in Singapore and operating from Bangkok.
Ex-cellar supply, transparency and competence define our approach to international wine business across the world’s emerging markets.
CM WineVision connects the authenticity of Made in Italy with the fastest-emerging wine markets.
Pioneers of Italian fine wines in South-East Asia, we help our partners to develop markets and manage importer relations, turning authenticity into real, measurable results.
As Ferruccio Lamborghini famously said:
“If a client had an issue with one of my products, I would take a plane, go to them, personally fix the problem and apologize. That is how trust is built.”
We love to work with the same approach that made Italian excellence recognised worldwide.
A mindset built on care, consistency and pride. The same values our partners recognise in us every day.
For us, “Made in Italy” is more than exceptional wines. Being ambassadors of our country is about infusing every interaction with the spirit of Italian craftsmanship and creativity. From the vineyard to the glass, we ensure our partners experience the very essence of what makes Italian products so extraordinary.
Through uncompromising dedication and meaningful actions, we bring this philosophy to life, not just in our wines but in every relationship we nurture.
That’s our way of working, living and thriving.
Dive into the Heart of Italian Winemaking with CM WineVision
Our hospitality experiences open the doors to Italy, its people, its stories, and the passion behind every bottle.
Private tastings, exclusive cellar visits, and unforgettable encounters turn emotions into lasting trust.
We provide ongoing, 360° support to our importers through a dedicated team that combines experience and responsiveness. From salesforce coordination and competitive pricing to marketing, training, and customer engagement our partners find in CM WineVision a unique ally for sustainable growth.
CM WineVision connects Italian wineries with key markets across SEA countries and Europe, thanks to a flexible team operating in both the on-trade and off-trade channels. We streamline logistics, compliance, and international trade to make fine wines accessible and competitive.
CM WineVision actively participates in leading international trade fairs such as Vinexpo Asia and ProWein, showcasing Italian artisanal excellence on the global stage. We promote Italian wine through direct presence, credibility, and a standard of quality that speaks for itself.
Our core activity lies between Thailand, Vietnam and Singapore, with a strategic expansion toward Taiwan, South Korea and India by 2030.
Experience managing off-trade projects of 6+ million bottles in Europe and a proven, on-trade focused model in the most emerging countries of SEA.
Every word we receive reflects a journey built on trust, proven results, and tangible recognition.
“Their presence is consistent, and the structure they are building is a model that simply doesn’t exist yet in developing regions such as Southeast Asia. They are pioneers in what they do: organization, vision, and tangible results.”
Paolo C. “With them, we generated real revenue in a very short time. Both on-trade and off-trade, their hands-on approach goes far beyond simple promotion: tangible results—something we’ve never seen anywhere else.”
Gianluca G. “In just a few months, we managed to position our wines in several Asian countries. Clear communication, a solid strategy, and immediate results. Highly recommended.”
Leoluca P. “They build lasting bridges between wineries and our market. Their professionalism and deep understanding of Asian dynamics make them a unique partner, capable of creating support and synergy like no one else.”
Richard L. “Working with them means efficiency and tangible results. Every action delivers measurable returns. They bring a European framework and Made in Italy quality, combined with an Asian mindset—a rare combination.”
Hau T. “They are changing the way Italian wine is promoted in Asia. Consistent follow-up, a clear strategy, and on-the-ground presence. This is the future of wine trade in the region.”
Andy T. “We started collaborating in January 2025 to expand our selection of Italian wines with authentic, well-positioned producers. Their team has an in-depth understanding of the off-trade channel’s needs: consistency, clarity, and reliable supply. The wines they offer are not only of exceptional quality but also perfectly suited for retail and boutique distribution.”
James C. If you’re an importer looking to expand your knowledge of Italian wines, and beyond, fill out the form below.
We’ll get back to you with the same dedication and precision that define everything we do.
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“In less than six months, we entered two new Asian markets. The support was comprehensive—contacts, events, on-site presence. Exactly what we needed.”
Alessandro F. Bolgheri, Toscana